The driving force behind CELEMI Enterprise™ is the quest to build and sustain shareholder value by effectively acquiring and retaining clients. Teams find themselves in a competitive arena, vying with other teams for the same clients in the same markets. Bringing together competition and collaboration, this strategy simulation builds key knowledge and skills.
The key to success lies not only in offering the right product or service mix but also in cultivating an organization with skilled individuals and efficient processes. This holistic approach to building, maintaining, and growing client relationships helps your teams better understand all aspects of this foundational business objective.
Our business strategy simulation provides a platform for professionals to immerse themselves in the complexities of business decision-making. They experience realistic outcomes based on their choices. It’s a serious fun avenue for honing skills and mastering the art of running an enterprise successfully.
CELEMI Enterprise™ builds on the same decision logic found in simulations such as
CELEMI Decision Base™ and
CELEMI Tango™, but places it in a competitive market context. Teams must integrate operational investments, pricing and capacity decisions with brand strength, customer relationships, and organizational capabilities in order to win in chosen market segments.